PRODUCT DESIGNER & UX STRATEGIST
Hello! I'm Maithilee
I create data-informed, user-centric solutions that align with business goals
CLIENTS I'VE WORKED WITH
clients I've worked with
Hi, I'm Maithilee
My Design Approach
Empathy-Driven Design
I design with users at the center, taking the time to understand their needs, frustrations, and behaviors. The goal is to create solutions that feel natural and solve real problems.
Data-Informed Decision Making
Good design isn’t just about aesthetics—it needs to work for both users and businesses. I rely on research, testing, and feedback to refine experiences that improve usability while also driving key business goals.
Collaborative Problem-Solving
Great design doesn’t happen in a vacuum. I work closely with teams, prototype ideas, test early, and refine continuously to craft experiences that are functional and impactful.
Project Highlights
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AR/VR application designed to assist individuals in realizing and accomplishing their interior design aspirations
Virtual Reality | Evaluative Research | Wireframing | Prototyping
Improving outreach by 49% for a program dedicated to supporting vulnerable communities in the State of Kentucky
User Research | Card Sorting | User Journey Map | A/B Testing
Simplify medication management and adherence for patients and aim to improve their health outcomes by 25%
Case Study | HealthTech | Converging Technologies
An accessible risk assessment tool designed to empower and educate novice investors in the world of finance
FinTech | Accessibility | Sensory Cue and Co-Creation Workshop
